Real Estate Farming Strategies

Ask any successful real estate professional what  have they done to develop their business in a specific area or market demographic.  Most will tell you they "farm". The word farm suggests growing something. When you farm a condominium or local subdivision, that's what you are doing.  You plant the seeds of future business, nurture them with marketing and then hopefully reap the rewards in commissions.

Farming can involve any or all of direct mail, door knocking, postcards, newsletters, email or any other form of advertising. The key to farming an area is to do it with regularity and keep on your message.

E-Flyers / E-Zines Farming
Do you maintain a list of e-mail contacts?  A carefully scheduled email campaign promoting your listing or providing market updates is an excellent approach.  Your private contact list will be held with utmost confidence - never shared - never sold.  Tracy-Marie adheres to the standards drawn out in the 2003 CAN-SPAM Act.

Post Card Farming
Announce your dedication with a personalized marketing campaign to get positive results.

Newsletters
It is important to keep your clients informed of the rapid changes in the real estate world. I have software programs to create your personalized newsletter or assist with html newsletters. I will prepare your newsletters with personality and style.

Return Client Marketing
I will keep your name in front of your past clients to make sure they remember you when ready to buy and sell as well as refer you to their friends and colleagues.